(medical) Oncologists' Experiences and Attitudes About Their Role in Philanthropy and Soliciting Donations From Grateful Patients

 Open access

Philanthropy represents a major opportunity for cancer centers and hospitals to raise revenues at a time when traditional sources of funding are becoming less reliable, while also benefiting those patients who feel empowered by supporting the fight against cancer. Given that many oncologists report becoming increasingly engaged in philanthropic efforts and express varying attitudes in this context, careful attention is necessary to ensure that these activities are conducted in ways consistent with ethical norms and policies embraced by physicians, patients, and the general public.