Altruism is simpler than we thought

medical news

 Researchers find that a simple computational model of altruism, where specific brain regions represent other's needs, can predict when people are generous and why generosity sometimes feels so difficult......
 
 -----------------------------------------------------------------------------------------

research article - open access 
 A Neurocomputational Model of Altruistic Choice and Its Implications

Introduction

Altruism involves helping others at a cost to the self, not only when such behavior is supported by strategic considerations like reciprocity or cooperation....